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	<title>The Accidental Salesman &#187; Developing Relationships</title>
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	<link>http://www.theaccidentalsalesman.com</link>
	<description>Free online sales training with Richard White</description>
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		<itunes:summary>Free online sales training with Richard White</itunes:summary>
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			<title>The Accidental Salesman</title>
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		<item>
		<title>How to develop trusted relationships that win you more sales from corporates</title>
		<link>http://www.theaccidentalsalesman.com/business-development/how-to-develop-trusted-relationships-that-win-you-more-sales-from-corporates/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/how-to-develop-trusted-relationships-that-win-you-more-sales-from-corporates/#comments</comments>
		<pubDate>Sat, 21 Jan 2012 13:51:22 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=3813</guid>
		<description><![CDATA[I once heard an excellent saying from a very successful businessman. He said that small business owners decide with their wallets whilst people in large businesses decide with their jobs. Whilst this may not be totally true, it helps us understand why trust is especially important when selling to corporates.
Having a trusted relationship will not [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to see things from your clients perspective</title>
		<link>http://www.theaccidentalsalesman.com/business-development/how-to-see-things-from-your-clients-perspective/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/how-to-see-things-from-your-clients-perspective/#comments</comments>
		<pubDate>Sat, 06 Aug 2011 13:19:30 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=3429</guid>
		<description><![CDATA[The art of sales is to be able to match what your client wants with what you are selling. To be able to do that requires being able to see things from your clients perspective.
Indeed the mantra of sales people is WIIFM (pronounced WIFF ‘EM – as in WIFF THEM!). It stands for What’s in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rant: Is the recession over?</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/rant-is-the-recession-over/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/rant-is-the-recession-over/#comments</comments>
		<pubDate>Wed, 18 May 2011 08:28:12 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Generating Sales Leads]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Meetings]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=3108</guid>
		<description><![CDATA[I am sorry but I need to get something off my chest today. It’s been bugging me for ages and yesterday was just the last straw! 
A new supplier who promised me he would do something let me down, yet again. When we first started working together he couldn&#8217;t be more helpful. One month in, [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Who wears the trousers?</title>
		<link>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 08:28:13 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2503</guid>
		<description><![CDATA[There is a question where I come from that goes &#8216;Who wears the trousers in this household?&#8217;. It’s really a reference to who makes the decision in the household. It is based on the assumption that the person who makes the decisions must be the man of the house. An outdated notion &#8211; even then [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Look after your golden geese</title>
		<link>http://www.theaccidentalsalesman.com/business-development/look-after-your-golden-geese/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/look-after-your-golden-geese/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 07:48:38 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2501</guid>
		<description><![CDATA[Here is one of my favourite stories. The philosophy behind it has helped me immensely in building up key accounts:  
A man and his wife owned a very special goose. Every day this goose laid a golden egg, which provided a very comfortable income. Some days it laid more than one egg. On occassions [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/business-development/look-after-your-golden-geese/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Do you want a sale or a relationship?</title>
		<link>http://www.theaccidentalsalesman.com/sales-meetings-presentations/do-you-want-a-sale-or-a-relationship/</link>
		<comments>http://www.theaccidentalsalesman.com/sales-meetings-presentations/do-you-want-a-sale-or-a-relationship/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 08:12:14 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Meetings]]></category>
		<category><![CDATA[Sales awareness]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2488</guid>
		<description><![CDATA[For me the answer is both! Not only do you end up selling more but you have a much more enjoyable time doing so!
When I am coaching corporate sales people and business owners to increase sales with their existing clients I often come across one of two mistakes which get in the way of sales.
Firstly, [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/sales-meetings-presentations/do-you-want-a-sale-or-a-relationship/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Business networking tips: how to start a conversation</title>
		<link>http://www.theaccidentalsalesman.com/generating-sales-leads/business-networking/business-networking-tips-how-to-start-a-conversation/</link>
		<comments>http://www.theaccidentalsalesman.com/generating-sales-leads/business-networking/business-networking-tips-how-to-start-a-conversation/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 12:39:50 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Networking]]></category>
		<category><![CDATA[Confidence]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[business networking tips]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2221</guid>
		<description><![CDATA[When I first got into business networking I  felt very awkward and did not say much until someone came and spoke to me. I realised that this would limit the number of people I would meet so I decided that I would learn how to feel more confident about networking. I asked a few [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/generating-sales-leads/business-networking/business-networking-tips-how-to-start-a-conversation/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>There is more to sales than technique</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/there-is-more-to-sales-than-technique/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/there-is-more-to-sales-than-technique/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 08:30:12 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>
		<category><![CDATA[Soft Skills]]></category>
		<category><![CDATA[Starting Selling]]></category>
		<category><![CDATA[NLP]]></category>
		<category><![CDATA[selling skills]]></category>
		<category><![CDATA[soft skills]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2034</guid>
		<description><![CDATA[When I first started in sales I thought that all I needed was to learn a bunch of  sales techniques. I soon discovered that there was so much more to selling.
Many sales trainers will have you believe that if you just follow their techniques you will never look back. For some people that will [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/starting-selling/there-is-more-to-sales-than-technique/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>5 Soft selling tips for increasing sales with existing clients</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/5-soft-selling-tips-for-increasing-sales-with-existing-clients/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/5-soft-selling-tips-for-increasing-sales-with-existing-clients/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 09:58:30 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Consultative Selling]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>
		<category><![CDATA[Starting Selling]]></category>
		<category><![CDATA[account developemnt]]></category>
		<category><![CDATA[increasing sales]]></category>
		<category><![CDATA[soft selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2132</guid>
		<description><![CDATA[Increasing sales with existing clients may seem difficult in the current economic climate. Here are 5 soft selling tips for increasing sales without being pushy.
1. Be Proactive
Soft selling does not mean no selling! In boom times it may have been possible to just work on the relationships and trust that your clients would come to [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/starting-selling/5-soft-selling-tips-for-increasing-sales-with-existing-clients/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Account development step 5 &#8211; work on relationships</title>
		<link>http://www.theaccidentalsalesman.com/business-development/account-development-step-5-work-on-relationships/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/account-development-step-5-work-on-relationships/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 08:30:46 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Soft Skills]]></category>
		<category><![CDATA[account developemnt]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=1951</guid>
		<description><![CDATA[With relationship based selling, the clue is in the title! To be successful with this type of selling you need to be developing and extending relationships. The activity is similar to networking except you are building a network within the client account. Seek to keep updated with what is going on and also expand your [...]]]></description>
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		<slash:comments>0</slash:comments>
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