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	<title>The Accidental Salesman &#187; Telemarketing</title>
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	<description>Free online sales training with Richard White</description>
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		<title>5 things to do before outsourcing your telemarketing</title>
		<link>http://www.theaccidentalsalesman.com/generating-sales-leads/5-things-to-do-before-outsourcing-your-telemarketing/</link>
		<comments>http://www.theaccidentalsalesman.com/generating-sales-leads/5-things-to-do-before-outsourcing-your-telemarketing/#comments</comments>
		<pubDate>Sat, 11 Jun 2011 10:39:16 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Generating Sales Leads]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Telemarketing]]></category>

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		<description><![CDATA[Telemarketing can be an effective form of lead generation and it is often an activity that is outsourced to a specialist company. All too often it ends up being a costly exercise with no extra business to show from it. Here are 5 things to do before outsourcing your telemarketing to a third-party supplier.
Clarify your [...]]]></description>
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		<title>Tele-marketing without tears!</title>
		<link>http://www.theaccidentalsalesman.com/sales-training-blog/audio/tele-marketing-without-tears/</link>
		<comments>http://www.theaccidentalsalesman.com/sales-training-blog/audio/tele-marketing-without-tears/#comments</comments>
		<pubDate>Sat, 12 Jul 2008 18:29:27 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[All Audio Articles]]></category>
		<category><![CDATA[Telemarketing]]></category>

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		<description><![CDATA[Have you considered using a tele-marketing agency to generate more leads for your business? I regularly come across business owners who have invested in tele-marketing only to be left with a large bill and nothing to show for it. I also come across business owners who swe...Read the rest of this entry &#187;This resource is [...]]]></description>
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		<itunes:subtitle>Have you considered using a tele-marketing agency to generate more leads for your business? I regularly come across business owners who have invested in tele-marketing ...</itunes:subtitle>
		<itunes:summary>Have you considered using a tele-marketing agency to generate more leads for your business? I regularly come across business owners who have invested in tele-marketing only to be left with a large bill and nothing to show for it. I also come across business owners who swear by tele-marketing and sometimes they have been using the same agency as other business owners who have had a bad experience!

What is the difference between a successful campaign and one that is doomed to failure? What should you really expect from a tele-marketing agency and is it a potential option for your business? In this teleseminar recording I interview chartered marketer Nigel Woods. Nigel runs a successful telemarketing agency and I find out from Nigel how to maximise the return from any tele-marketing campaign.

You may want to listen to this more than once. If you get a chance then take notes. Although it is delivered in an easy to digest fashion it is packed with practical ideas.


Premium members only:

To download this audio  Right click and 'Save Link As'</itunes:summary>
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		<itunes:author>rwhite@pro-excellence.com</itunes:author>
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		<title>Cold calling tips for reaching senior decision makers</title>
		<link>http://www.theaccidentalsalesman.com/generating-sales-leads/cold-calling/cold-calling-tips-for-reaching-senior-decision-makers/</link>
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		<pubDate>Wed, 26 Mar 2008 23:14:38 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Cold Calling]]></category>
		<category><![CDATA[Telemarketing]]></category>

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		<description><![CDATA[In  recent free teleseminar David Festenstein of TeleOpen who was talking to us about using cold calling to gain appointments with senior executives of large companies. We had a good sized audience with lots of great questions being posed.
David started off explaining why normal cold calling approaches are less effective with senior decision makers [...]]]></description>
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