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	<title>The Accidental Salesman &#187; Easy Selling</title>
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	<link>http://www.theaccidentalsalesman.com</link>
	<description>Free online sales training with Richard White</description>
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		<itunes:summary>Free online sales training with Richard White</itunes:summary>
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			<title>The Accidental Salesman</title>
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		<title>Discover how the way you respond to email enquiries can significantly impact your sales</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/discover-how-the-way-you-respond-to-email-enquiries-can-significantly-impact-your-sales/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/discover-how-the-way-you-respond-to-email-enquiries-can-significantly-impact-your-sales/#comments</comments>
		<pubDate>Sat, 07 Jan 2012 09:27:40 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Closing Sales]]></category>
		<category><![CDATA[Consultative Selling]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=3707</guid>
		<description><![CDATA[Email is an incredibly powerful business tool and it’s hard to remember how business used to function in the days before email took off. I don’t know about you, but I still get really excited each time I get an email enquiry.
How you respond to email enquiries, however,  could make the difference between winning [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Look for the spotty face!</title>
		<link>http://www.theaccidentalsalesman.com/generating-sales-leads/look-for-the-spotty-face/</link>
		<comments>http://www.theaccidentalsalesman.com/generating-sales-leads/look-for-the-spotty-face/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 08:09:35 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Generating Sales Leads]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[Sales Proposals]]></category>
		<category><![CDATA[Sales awareness]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2790</guid>
		<description><![CDATA[I was helping a client to make her pitch more powerful the other day and l was struggling to get her to stop talking about problems people do not realise they have. At times like this I use my ‘Spotty Face’ analogy.
Imagine you are a doctor and a lady comes to see you with a [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Its no longer good enough to have a niche&#8230;</title>
		<link>http://www.theaccidentalsalesman.com/generating-sales-leads/its-no-longer-good-enough-to-have-a-niche/</link>
		<comments>http://www.theaccidentalsalesman.com/generating-sales-leads/its-no-longer-good-enough-to-have-a-niche/#comments</comments>
		<pubDate>Mon, 31 Jan 2011 10:30:01 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Generating Sales Leads]]></category>
		<category><![CDATA[Personal Effectiveness]]></category>
		<category><![CDATA[Sales awareness]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2776</guid>
		<description><![CDATA[&#8230;.You need a micro niche. Because of the impact of the internet and social media, niches are not what they used to be! At a click of a mouse you can easily find 10 or more businesses just as good as you seemingly doing the same thing. Tell me about it!!!
One of the most important [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Book review: &#8216;Cunningly Clever Selling&#8217; by Andrew Wood</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/book-review-cunningly-clever-selling-by-andrew-wood/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/book-review-cunningly-clever-selling-by-andrew-wood/#comments</comments>
		<pubDate>Fri, 03 Dec 2010 16:36:55 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales Techniques]]></category>
		<category><![CDATA[Soft Skills]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2701</guid>
		<description><![CDATA[I was nicely surprised when reading this book.  I have to admit that the title initially put me off. Once I started reading it, however, I quickly found It one of the most enjoyable sales books I have read to date. Instead of it being full of pushy sales tricks, I found it full [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Tell me what you really REALLY want!</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/tell-me-what-you-really-really-want/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/tell-me-what-you-really-really-want/#comments</comments>
		<pubDate>Fri, 26 Nov 2010 10:17:24 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Closing Sales]]></category>
		<category><![CDATA[Consultative Selling]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Handling objections]]></category>
		<category><![CDATA[Sales awareness]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2682</guid>
		<description><![CDATA[It’s been a while since the Spice Girls were in the pop charts. I was not a fan but one of their most memorable songs, for me, was called ‘Wannabe’ and it started something like this:
Yo, I&#8217;ll tell you what I want, what I really really want,
So tell me what you want, what you really [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Frank&#8217;s Story</title>
		<link>http://www.theaccidentalsalesman.com/business-development/franks-story/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/franks-story/#comments</comments>
		<pubDate>Fri, 29 Oct 2010 15:00:09 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales awareness]]></category>
		<category><![CDATA[Self Motivation]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2566</guid>
		<description><![CDATA[By Andrew Wood
We can communicate an idea around the world in
60 seconds, but it sometimes takes years for an
idea to get through a quarter inch of human skull.
-Charles F. Kettering
Frank was a good friend of mine and ran a successful karate school in Southern California. He was located in a lower income part of town, [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/business-development/franks-story/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Who wears the trousers?</title>
		<link>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/</link>
		<comments>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 08:28:13 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Account Management]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Developing Relationships]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2503</guid>
		<description><![CDATA[There is a question where I come from that goes &#8216;Who wears the trousers in this household?&#8217;. It’s really a reference to who makes the decision in the household. It is based on the assumption that the person who makes the decisions must be the man of the house. An outdated notion &#8211; even then [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/business-development/who-wears-the-trousers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Complex sales and the path to enlightenment</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/complex-sales-and-the-path-to-enlightenment/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/complex-sales-and-the-path-to-enlightenment/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 07:38:54 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Business Networking]]></category>
		<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>
		<category><![CDATA[Sales Techniques]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2491</guid>
		<description><![CDATA[You are in an unfamiliar part of town. It&#8217;s cold, dark and the street lighting is next to useless. You know where you want to get to but you are finding it very difficult to find the right way forward&#8230;&#8230;&#8230;.
That&#8217;s often what it&#8217;s like selling to a larger company where it&#8217;s difficult to find out [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/starting-selling/complex-sales-and-the-path-to-enlightenment/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>You cannot give away what you don&#8217;t have</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/self-motivation/you-cannot-give-away-what-you-dont-have/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/self-motivation/you-cannot-give-away-what-you-dont-have/#comments</comments>
		<pubDate>Sat, 21 Aug 2010 13:33:31 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Personal Effectiveness]]></category>
		<category><![CDATA[Self Motivation]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2452</guid>
		<description><![CDATA[I often get asked by people how they can get prospects more excited about their products and services.
The thing to keep in mind is that emotions are contagious and unless you are excited about your products and services then how can you expect your prospects to be? Pretending is not enough. In fact most people [...]]]></description>
		<wfw:commentRss>http://www.theaccidentalsalesman.com/starting-selling/self-motivation/you-cannot-give-away-what-you-dont-have/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Have you paid attention to your gut lately?</title>
		<link>http://www.theaccidentalsalesman.com/starting-selling/have-you-paid-attention-to-your-gut-lately/</link>
		<comments>http://www.theaccidentalsalesman.com/starting-selling/have-you-paid-attention-to-your-gut-lately/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 07:32:07 +0000</pubDate>
		<dc:creator>Richard White</dc:creator>
				<category><![CDATA[Easy Selling]]></category>
		<category><![CDATA[Personal Effectiveness]]></category>
		<category><![CDATA[Starting Selling]]></category>

		<guid isPermaLink="false">http://www.theaccidentalsalesman.com/?p=2422</guid>
		<description><![CDATA[Over the many years I have been helping the owners of small businesses to turn their sales fortunes around, it never ceases to amaze me how many already knew, deep down, what the answer was.
They are too busy following their head to listen to their gut. When I come along and tell them what they [...]]]></description>
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		<slash:comments>0</slash:comments>
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