Articles under ‘Starting Selling’

There are two fundamental philosophies in selling. There’s push selling and there’s pull selling. If you hate selling and want to make it easier on yourself then you should definitely be pull selling. Push selling is where you decide what the customer wants and then you persuade them to buy it. Pull selling is where [...]

There is a little experiment I would like you to try. Stand up with both arms by your side. Now try and lift up your right arm but at the same time try and resist. You should be able to feel the force of your arm trying to lift up and yet, at the same [...]

I was helping a client to make her pitch more powerful the other day and l was struggling to get her to stop talking about problems people do not realise they have. At times like this I use my ‘Spotty Face’ analogy.
Imagine you are a doctor and a lady comes to see you with a [...]

I recently heard a disturbing story about a farmer who got his arm caught in a piece of machinery one day whilst working on his farm. It was a true story which emphasises the courage that some people need to develop to break free of the shackles that are holding back their sales and, indeed [...]