Articles under ‘Sales awareness’

Do you want a sale or a relationship?

For me the answer is both! Not only do you end up selling more but you have a much more enjoyable time doing so!
When I am coaching corporate sales people and business owners to increase sales with their existing clients I often come across one of two mistakes which get in the way of sales.
Firstly, [...]

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When perfect is just not good enough!

The other day I had to use my mobile phone carrier’s help line to unlock my voicemail. Fairly soon after I had finished my call I was sent some automated questions asking about my experience. On every question asked about the service I rated them 10 out of 10. Yet when asked if I would [...]

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Sales Jargon De-Mystified: Sales Process

Sales process is a term used to describe the steps required to win a sale. Many businesses talk freely about sales process without actually having a clearly defined process that can be measured.
If I was to ask you how to make a perfect cup of tea you might start giving me a list of steps [...]

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Sales Jargon De-Mystified: Sales Pipeline

A healthy sales pipeline is critical for having a smooth flow of sales into your business. This article explains sales pipeline and how it is best managed.
Think of a real pipeline supplying water to a fountain. Unless the pipeline is full of water at all times there will be no fountain display. In the same [...]

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